Our expertise in corporate barter is based on first-hand experience of client, agency and media owner relationships.
We have decades of experience at major media agencies and media owners and in product distribution.
Which means our approach is consultative and informed and our ideas are always credible and designed to add value to your advertising.
Paul MannManaging Director
Managing Director Paul is responsible for developing Miroma's trading expertise as well as helping to oversee Miroma's growth. Paul draws on combined experiences gained from a career in the City and in media sales.
Four years as an FX Trader in the City of London, working for an American Investment bank on currency desks gave Paul an invaluable foundation in trading.
After switching to media, Paul spent ten years at Haymarket Media Group working across the company's directories division and managing magazine portfolios. As one of Haymarket's Business Group Online Publishers, Paul played a crucial role enhancing revenues by developing an expanding range of digital media opportunities.
Paul is married with 2 children and enjoys golf and his beloved Fulham FC.
James WaldenManaging Partner
As Miroma's Managing Partner, James is developing innovative media solutions that incorporate greater broadcast and digital elements.
James has a wealth of experience covering the broadcast and digital industry. After working as a TV buyer for OMD, he was elevated to the role of Broadcast Director at PHD. James then moved to Bauer Media (formerly EMAP) to work specifically on re-launching key brands within the Bauer Radio portfolio.
James played a key part in the the transformation of Magic into a market leading London radio station, creating incremental revenue models for radio, web and mobile platforms, which have been adopted by all 42 Bauer radio stations.
Andrew PowerHead of Commercial Partnerships
Andrew joined Miroma as Head of Press overseeing senior operations and strategic corporate trading specialising in the press market , but with overall media, agency and client responsibilities.
He started his media career at BLM Quantum before moving to Starcom Mediavest in 1999 where he rose from Press Manager to Deputy Press Director and latterly Investment Director across Press, Radio and Out Of Home.
In this role he managed key accounts including BT, Fiat, Honda, and Samsung using his huge wealth of experience in press to strategically deliver and execute their media plans.
Andrew sits on the IPA press directors board, enjoys cycling, golf and football and is an avid supporter of West Ham.